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Old 18-01-2008, 12:53   #1 (permalink)
JDM Allstars
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Join Date: Jan 2007
Posts: 81
JDM Allstars- Media Exposure


Triple Crown Series-Breaking News
Media Exposure
For Immediate Release-January 2008
Sky Sports Coverage
Sky Sports and JDM All-stars have signed a deal for 3 -5 episodes. The TV program will highlight the build up to the season, the Triple Crown series, the lifestyle and background to the heroes of the professional scene. It will also cover the travels off the JDM all-stars team as it travels around Europe competing at events and demos. Each episode will be 30 minutes long with coverage from each round and will go on air from April.

Predicted Exposure
Sky Sports-6-10 Million People UK/Europe
Other sub-Channels/Video Magazines
Men + Motors -5 Million UK/Europe
Raceworld TV - 6 million people-worldwide


Gumball 3000
In December Maximillion of Gumball agreed a deal for JDM All-stars exposure.Gumball will advertise a JDM all-stars section/media channel, giving news and updates on what is going on with the series, and follow the travels off the team, and Gumballs very own Dan Joyce. This is an exciting deal, bringing JDM all-stars to the public limelight of many millions of people in Europe. Gumball is a huge media area, and is bigger then most big Television stations today in Europe.

Predicted exposure
15 million people on average monthly with 60 million people at peak times.

Monthly Podcasts
Monthly Podcasts will be starting in March with the build-up to the series. This will consists of behind the scenes footage that does not make TV. Our team will make its way around the UK producing features on up and coming drivers, JDM all-stars academy, JDM All-stars demos, and a news section giving all the latest news in drifting in UK/Europe. Our interactive site will be a great way of showing what we can do, as our web based media will be our key point of selling our Series in the UK, and creating a great media point for associated sponsors.
Predicted exposure
1million people on average monthly.

Please see attached link
http://www.jdmallstars.com/forums/press-release-1.gif

Last edited by JDM Allstars : 18-01-2008 at 15:46.
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